The Century is comparable in purpose to the Austin Princess/ Daimler DS420, Cadillac Series 70, Mercedes-Benz 600 series, Chinese Red Flag, Rolls-Royce, and Russian ZIS/ZIL limousines. It is often used by the Imperial House of Japan, the Prime Minister of Japan, senior Japanese government leaders, and high-level executive businessmen. The Century derived its name from the 100th birthday of Sakichi Toyoda (born 14 February 1867), the founder of Toyota Industries. Production of the Century began in 1967, and the model received only minor changes until redesigns in 19. The Toyota Century ( Japanese: トヨタ・センチュリー, Hepburn: Toyota Senchurī) is a limousine produced mainly for the Japanese market, serving as Toyota's flagship car within Japan globally the unrelated Lexus LS series is Toyota's flagship luxury model.
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